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Web site Content Management

What is a content management system?

The corporate web site is at the heart of business interaction. Most sites contain a vast amount of information. Keeping this information up-to-date is challenging for any organization, especially with increasing customer demands for timely and personalized information.

The key to managing all this information is to put publishing into the hands of the people who know it best. Many organizations still rely on their IT department to manage content, making simple web site updates complicated. A commercial content management system (CMS) can help strike a balance between empowering information users and maintaining control. A CMS allows non-technical content authors to submit, edit, review, and approve content using their favorite tools while eliminating the IT bottleneck.

Do I need a content management system?

Make no mistake — if you are running a substantive web site without a CMS, you will hit a wall where your organization's web site is no longer sustainable because you can't update your site reliably or quickly enough. A CMS allows you to:

• Update your web site anywhere, anytime using a browser.
• Create new webpages without knowing HTML.
• Maintain your corporate identity with template-driven pages.
• Give content responsibility to those who know it best.
• Review content generated by your co-workers before it goes live.
• Reuse content throughout your web site.
• Avoid the webmaster bottleneck.

With over 1,000 different CMSs, which one do I choose?

James Tower will work with your organization, interviewing your employees and discovering your business processes to understand your unique needs. Through this partnership, we will determine which CMS best fits your organization.

Our content management services include;

• Implementation
• Custom Development
• Testing
• Training
• Support